Jay-Z sampled the Clark Sisters on 4:44. “Family Feud” features a sample from the Clark Sisters’ son “Hi Ya (Eternal Life).” In the song, the sisters explain that “Hi Ya” is a Hebrew tongue that means life. Beyonce is featured on the track. The song starts with the Clark Sisters beautiful vocals in the background and throughout the entire song.
Jay-Z explains that “Family Feud” is about the separation within hip hop. He mentions the fact that Tupac Shakur had a nose ring because younger rappers have been called out for their piercings. Rappers like Lil Uzi Vert have been insulted for doing what they want. Jay understands the importance of individuality and creativity within the culture.